Get Full Essay Get access to this section to get all help you need with your essay and educational issues. As narrator Paul Feine shows different perspectives of how McDonalds is viewed from different countries, one can decide who is to blame.
Primary Research Studies, experiments, and analysis of data conducted using established methodologies. Ideally, the results will be replicable. A focus group to determine whether a new product is viable for its target market. Informally asking and answering questions through personal observation.
The methods may or may not be scientific.
Asking random customers what they think of your new product. Secondary Interpreting primary research and applying established methods to draw broader conclusions about a subject. An article about innovating warehousing methods in a trade publication.
Interpretations of primary research that draw broad conclusions without applying established methods. A newspaper article about innovating warehousing methods. Tertiary The interpretation of broad themes by experts, based on primary and secondary research.
An on-the-record quote by a senior broker about the future of interest rates. The opinions of experts and knowledgeable individuals on a subject. An off-the-cuff response to a question about interest rates by a senior broker. While informal research may be useful in forming your own interpretations, until you have your own credibility until you become an authority yourselfit will not necessarily be convincing to any audience other than yourself.
Informal Citation Just as research may be conducted formally or informally, the ways we document the research cite research may be done formally as in the case of a research paper, for example or informally as in the case of referencing an article in a conversation.
All forms of citation involve directing an audience to the original source.
Informal citation also takes advantage of the ability to embed links to the source as an added tool. And I, of course, used the same techniques to refer to authors in my blog writings. While formal citation is used exclusively for formal situations reports, research papers, studies, and so forthinformal citation styles are used in informal contexts blog posts, memorandum, presentations, and so forth.
Understanding the different modes and forms of research and citation is essential to using it effectively in your own work.A Paul Feine McBastards: McDonald’s & Globalization () In this light and easy-going essay, Feine discusses the power and fearsome aspects of the McDonald’s empire but concludes that Americans both at home and abroad just cannot live without the Golden Arches.
4 pp. Her current first- and second-year writing courses focus on visual rhetoric, cross-cultural rhetoric, globalization, and communication for leadership.
Before coming to Stanford in , she taught composition, creative writing, literature, and business writing at Cornell University, the Eastman School of Music, and the University of Rochester.
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Paul Feine, “McBastards: McDonald’s and Globalization” Randy James, “A Brief History of McDonald’s Abroad” Stephanie Clifford, “Burnishing a Brand by Selecting an ‘Idol’”.
Paul Feine is the Director of Innovation for the Institute of Humane Studies at George Mason University. He published this piece in vetconnexx.com, a project housed in that Institute, committed to promoting conversations about how to achieve a free, peaceful, and prosperous world.
McBastards: McDonald's and Globalization Quotes But even if McDonald's isn't a kind of multinational for-profit god of peace, McDonald's does provide cheap food, decent coffee, and free entertainment for kids, not to mention a salad-in-a-cup for health-conscious parents.